5 DISCUSSIONS NOT TO MISS AT SXSW INTERACTIVE 2013
SXSW kicks off in Austin, Texas today with thousands of events ranging from panel discussions to film screenings to music showcases. We searched through the event guide and pulled out 5 events not to miss if you’re reveling in the Austin fun.
The Promise Land: Can Africa Save The Music Biz?
Fri, March 15th, 5pm - 6pm
Africa is home to the largest youth population in the world and its growing middle class includes 313 million people or 34 percent of the total population. These trends make apparent Africa’s huge market potential. Consider the continent’s increased access to broadband and mobile music platforms penetration of the market, and it becomes clearer the opportunities that exist in doing music business on the continent. Hear about what Africa’s growing economy and youth population mean for the music industry, as well as the partnership opportunities that exist locally for foreign investors, artists and record labels.
- Ngozi Odita (Creative Director, Society HAE)
- Michael Ugwu (CEO, iROKO Partners)
- Colin Gayle (Billboard Africa)
- Audu Maikori (CEO, Chocolate City Group)
Digital Media/Music In Africa
Fri, March 15th, 12:30pm - 1:30pm
In recent years numerous hot, new digital musicians, hip-hop artists, and DJs are emerging from across Africa, making a mark on the global music scene. They blend hip-hop, house, reggae and rock with various local musical traditions from around Africa, while addressing pressing issues in Africa. Find out why some of the most creative digital music in the world is coming out of Africa and how African artists are working with new media.
- Rab Bakari (President/CTO of Mixerpot)
- Jesse W Shipley (Assoc Professor, Haverford College Dept of Anthropology)
- DJ Black (Disc Jockey, aka Toontoom)
- eLDee (CEO Trybe Records/Iman Entertainment)
Africa or Bust! Content, Monetization, Opportunity
Mon, March 11th, 3:30pm - 4:30pm
A huge opportunity exists for content creators, service providers, brands, and media companies on the continent. In Africa, more people than ever have access to the internet, to the tune of 140 million, but this only represents 13% of the population. By 2020, internet penetration in Sub-Saharan Africa is expected to reach 24.7%, outpacing internet penetration rates across the globe and representing a virtually untapped market with unlimited potential. Africans are using their newly acquired connectivity to engage each other, launch tech starts, develop apps, create content and organize grassroots movements. From mobile money to “smart’ water pumps that send SMS messages when they need repair, Africans are using the web to solve local problems and diversify their economies. This panel will look at the growth, size and characteristics of Africa’s internet market, analyze country specific trends, discuss the content being produced, and outline opportunities for collaboration &investment.
- Jason Njoku (CEO, iROKO Partners)
- Matthew Dawes (Founder & MD, All Amber)
- Nadeem Juma (Chairman, AIM Group)
- Ngozi Odita (Creative Director, Society HAE)
The $100bn Mobile Bullet Train Called Africa
Sat, March 9th, 9:30am - 10:30am
Innovation in Africa is the purest form: innovation out of necessity.
Not Angry Birds, the innovations emerging from Africa allow farmers to check where they can get the best price for their produce, fishermen to be warned about storms, people to check whether medicines they are buying have expired, and rural cellphone users to send mobile money to each other using text messages. Even the pay-as-you-go payment system was pioneered in Africa. Mobile phones are one of the great success stories of the world, and nowhere is this more evident than in Africa. They are the 21st century equivalent of the railroad. Except it’s a bullet train. Africa is the world’s fastest growing telecoms market, second in size only to Asia. More people in Africa have a mobile phone than electricity. Africa is a mobile-first continent, but it really is a mobile-only continent.
- Gareth Knight (Founder, Tech4Africa)
- Toby Shapshak (Editor, Stuff/The Times)
Creating and expanding opportunities for youth engagement, education and empowerment is especially important in Africa since it is the youngest continent on the planet, with over 70% of its population under 30.The panel will use examples of institutions and initiatives with unique and innovative approaches to closing Africa’s education gap. Leveraging tools that range from text message based test prep to ‘pay-it-forward’ funding for higher education, these organizations will provide the audience with a glimpse into the rapidly evolving landscape of African education and how it will affect the continents leadership going forward.
- Christy Pipkin (Exec Director, The Nobelity Project)
- John Kidenda (Board VP, The African Leadership Bridge)
- Nivi Mukherjee (CEO & Founder, eLimu)
- Rick Reede (President, African Leadership Bridge)
For more events, check out the SXSW event schedule and also head on over to Blacks In Tech @ SXSW 2013.